The place where your agency is valued, thanks to the power of data

Predictable is a Customer Data Platform (CDP) that safely puts your client's consolidated transactional data in your hands, improving your campaign performance, for which the credit goes to segmentation.

request demo ➝
Predictable Media Customer Data Platform (CDP) Software Vista Isometrica

SOME BRANDS THAT HAVE BENEFITED FROM OUR ALLIANCES WITH MEDIA AGENCIES

Nissan, un cliente de agencia Predictable Partner
Nestle despensa contigo, un cliente de agencia Predictable Partner
Shell, un cliente de agencia Predictable Partner
La Barra CCU, un cliente de agencia Predictable Partner
Aconcagua, un cliente de agencia Predictable Partner

We connect you with your client's data, giving you the best audiences for your marketing campaigns

Easily Integrate Different Data Sources
ecommerce
Shopify, Vtex, Prestashop, and other platforms.
Icono Ecommerce como fuente de datos para Predictable Media
PHYSICAL STORES
POS systems

Icono POS como fuente de datos para Predictable Media
OTHER DATA SOURCES
CRM, ERP, and other systems
Icono Otras Fuentes como fuente de datos para Predictable Media
Centralize & Get Insights into Your Data
Synchronize Your Audiences Across Multiple Channels
Icono de Experiencia de Clientes en uso de datos
Make YOUR CUSTOMERS love you
Increase average ticket and recurrence.
Icono de Marketing en uso de datos
MAKE REAL DATA-DRIVEN MARKETING ACTIONS
Synchronize your audiences to digital media and attract new customers.
Icono de Producto y BI en uso de datos
thoroughly Understand your customer
Analyze and activate specific audiences.
Predictable Media CDP Integrate Single Customer View

The analysis of customer data allows us to identify different segment opportunities, which drive better conversion rates, find quality leads, and optimize costs.

Esquema metodología agencias

Offer a differentiating methodology

Take your campaigns to the next level, way beyond Facebook and Google data. The use of your customers' transactional data will be a great differentiator for your value proposition as a media agency.

Llave
easier access
The platform's security and easy implementation will leave your customers with peace of mind, encouraging them to give you access to all their transactional information.
Data siempre actualizada
FRESH DATA
You will always have the most up-to-date data, to build audiences that perform at their best.
BECOME A STRATEGIC SUPPLIER
Managing, consolidating, and keeping your transactional information up to date will make you a critical supplier to your customers.
FORGET THE TECHNICAL TEAM
You will not need to hire BI analysts, data scientists, or any other professional to manage your clients' information.
Esquema Metodología Agencias

A solution with the essential features to improve your campaign results

Predictable Media CDP Audience Insights Analyze
Pantallazo de Audience Insights, Software Predictable Media

Audience Insights

Understand and activate customer segments built on transactional data obtained from your e-commerce and/or points of sale.

explorar audience insights ➝explore audience insights ➝
Predictable Media CDP Audience Creator Filters
Pantallazo de Audience Builder, Software Predictable Media

Audience Builder

Have all your customer information up to date and at hand, thanks to our powerful filter creator, allowing you to easily build and share any audience you want.

explorar audience builder ➝explore audience builder ➝
Predictable Media CDP Audience Opportunity Card
Pantallazo de Oportunidades de Audiencias, Software Predictable Media

Audience Opportunities

Use our actionable audience recommendations to create highly impactful marketing campaigns.
We generate recommendations based on data models such as RFM, Customer Lifetime Value (CLV), and Conversion Funnel to categorize your customers automatically and efficiently.

explorar audience opportunities ➝explore audience opportunities ➝
Predictable Media CDP Data Exports

Activate your campaigns with data

Get the most out of your audiences by exporting them to the best digital channels to effectively reach your customers.

DOWNLOAD
Controlled CSV download for any use you want.
export
Numerous integrations available across different marketing channels.
SYNCHRONIZE
Keep your audiences updated in real-time.
COMPLEMENT
Enhance data obtained, thanks to Predictable Media with third-party platforms (DMP, DCO, etc).
Integraciones Predictable Media Customer Data Platform

We achieve results with impact

ECOMMERCE PETS

We increased their total sales
by

↑286%

Calculation:
01/05/2020-31/05/2020
VS. 01/05/2019-31/05/2019

FUEL RETAILING

We improved the conversion rate of their loyalty club card by

↑172%

and cost per conversion by: ↓74%

RETAIL SHOES

We reduced the acquisition cost by

↓100%

Calculation:
Campaigns in the same investment period (12/05/2020-31/05/20200) with and without the use of Predictable Media audiences.

EXPLORE CASE STUDIES ➝
Esquema metodología agencias

Are you a Creative Agency?
Offer a 360 service

Meet all your customers' advertising needs with a complete service.

Ofrece inversión publicitaria
ADVERTISING INVESTMENT
Add a new service to your value proposition, being a protagonist in every step.
Icono de Estrategias con Cifras
NUMBER-BASED STRATEGIES
It presents proposals backed by business figures.
Inspira tu creatividad
INSPIRE YOUR CREATIVITY
Get to know the audiences and their commercial behavior, thanks to the transactional information of your clients, to develop creativities that inspire and translate into sales.
Esquema Metodología Agencias

Advantages of data-driven marketing campaigns

The benefits of activating campaigns using transactional customer data are transversal to different industries.

1/

Investment efficiency

When you activate campaigns using segmented and analyzed customer information, you allocate the right resources for each audience type. With the same budget, you can increase conversion rates.

2/

+Sales = +Budget

Activating audiences with your client's data will allow you to improve campaign performance. This will allow you to negotiate a larger marketing budget, generating an economic benefit for your agency.

3/

Customer Loyalty

You can generate audiences based on customer preferences, reach out to them with more relevant communications, increase their loyalty, and turn them into brand ambassadors for your clients.

4/

Save time

Having a consolidated and analyzed database in-hand saves time on management and allows you to always act on the latest information, implementing it quickly and easily.

5/

Facilitates creativity

Knowledge of the audience to be impacted provides additional information to generate content, create graphic pieces and select the best channel.

6/

Granular results

The use of audiences allows for focused and individual result analysis, facilitating concrete decisions for each objective rather than general decisions.

Let's be partners.

Apply today to become a Predictable Partner.

  • Earn money being a Predictable Partner.
  • Add a differentiating methodology to your value proposition.
  • Get the best campaign results.