Efficiently invest your digital marketing budget thanks to the power of data
Predictable Media is a software solution that builds dynamic audiences, detects opportunities for campaign activation and supervises that all your marketing actions translate into sales.
- Servicio end-to-end
- Resultados
- Recolección de datos
- Plataforma
- Gestión de campañas
- Clientes
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© 2019 PredictableMedia INC
Efficiently invest your digital marketing budget thanks to the power of data
Predictable Media is a software solution that constructs dynamic audiences, detects opportunities for campaign activation and supervises that all your marketing actions translate into sales.
An end-to-end software solution
We apply Data Science and Geographic models to constantly analyze your business
We categorize your customers by interpreting your data
We analyze the business impact of your different types of customers
Discovery
Analyze your data
1/
Strategy
Create & activate datadriven campaigns
2/
We generate opportunities based on your data and campaign performance
Use your data to create the best reach strategies
We make smart audience creation easier and instant
We simplify campaign activation in diverse digital channels
We consolidate all your campaign monitoring in our Campaign Dashboard, giving you a full view of your digital media investment
Supervise performance and prioritize your investment according to how your audiences, keywords and channels behave
Performance
Optimize & control your investment
3/
An end-to-end solution
We apply Data Science and Geographic models to constantly analyze your business
We categorize your customers by interpreting your data
We analyze the business impact of your different types of customers
We generate opportunities based on your data and campaign performance
Use your data to create the best reach strategies
We make smart audience creation easier and instant
We simplify campaign activation in diverse digital channels
We consolidate all your campaign monitoring in our Campaign Dashboard, giving you a full view of your digital media investment
Supervise performance and prioritize your investment according to how your audiences, keywords and channels behave
Understand and focus your business
We collect and integrate real-time data from all customer interactions, helping you understand them, predict their behavior, automate your digital communication, and easily activate insights.
Understand your customers in depth
Our models categorize your customers into archetypes, analyzing their behavior and anticipating their needs with predictive models that power sales.
Drive business results
We don't believe in clicks, but in business results. We help you focus your marketing budget on segments most likely to convert and with high lifetime value potential.
Increase sales with
new customers
Need scale? We're on it. We use geographic, lookalike and probabilistic models to reach people most likely to become quality customers.
Make smart marketing investments
Did you know that on average, 26% of marketing budgets are wasted on ineffective channels and strategies?
We use data to deliver efficiency and precision, making sure that your marketing investment will always reach optimal results.
Opportunities to power your business
Our artificial intelligence constantly analyzes your data to find opportunities that align with your business, translating them into audiences.
Easily activate your data
We're integrated to main marketing platforms, allowing you to activate your audiences easily for any of your marketing objetives, from an awareness campaign to an email loyalty program.
Gain control over your metrics
Our performance module automatically consolidates all digital campaign metrics, giving you full performance transparency and allowing immediate action.
How it works
Data Collection
Your Data
CSV
E-COMMERCE
FORMS
OTHER DATA
SYSTEMS
CRM∙ERP∙POS
Feedback from your Platforms
YOUTUBE
SMS
PUSH
Analysis & Activation
CUSTOMER ARCHETYPES
DATA SCIENCE MODELS
AUDIENCE CREATION
PERFORMANCE DASHBOARDS
GEOGRAPHIC MODELS
Customer Data Platform
Customer Experience Management
UPTURN
–churn
ENGAGEMENT
+loyalty
Paid
Media
CONVERSION
+sales
AWARENESS
+leads
Get results with impact
89%
CHILDREN'S FASHION RETAIL
80+ STORES
US $3.36
2018
2019
US $0.39
We improved their cost per purchase by
106%
PET FOOD RETAIL
E-COMMERCE
APRIL 2019
US $4,826
SALES REVENUE ATTRIBUTABLE TO MARKETING
SEPTEMBER 2019
US $9,925
SALES REVENUE ATTRIBUTABLE TO MARKETING
We increased their sales by
172%
BIG OIL RETAIL
450+ SERVICE STATIONS
NOVEMBER 2018
12%
CONVERSION
US $9.31
COST PER CONVERSION
DECEMBER 2018
32%
CONVERSION
US $2.45
COST PER CONVERSION
We improved their card's conversion by
…and cost per conversion by 74%
We've already gained the trust of our clients
We're helping businesses of all sizes invest their digital marketing budget in an efficient way.
Three stages, one great objective: to increase sales.
Three stages, one great objective: to increase sales.
3/ Performance
Optimize & control your investment
2/ Strategy
Create & activate data-driven campaigns
1/ Discovery
Analyze your data
PARTNER:
Our 4 security principles
Data is at the core of our business, which is why data security and following laws are our first priority.
INFRASTRUCTURE
Our infrastructure is based on Amazon Web Services, giving our platform the highest security standards and availability the market has to offer from a world-class service.
1/
2/
DATA ENCRYPTION
All your data is encrypted, both in transit and rest.
3/
PROCESS
Automatized process for treating data, reducing human access as much as possible.
4/
CERTIFICATION
Company is in the process of obtaining ISO 27001 certified, and the platform has been validated as GDPR first by Kemp Little.